Packaging of products is a multipurpose task. It not only protects the item from external factors but is also used for the branding of your products. It all depends upon how attractive or unusual the packaging is. The packages can be made appealing through unique designs, incredible logos, or the use of different materials. This addition of distinctive packages comes from creative and imaginative minds and adds more worth to your products or gifts, draws the attention of the buyers, and helps in selling your products. Here we are to help you with some amazing and creative packaging design ideas that would add more value to your products.
Everyone has the power to turn even a simple product into an attractive one with some unique packaging techniques. You can add different patterns to the package and make the product look distinctive from the other products. These patterns would make your product stand out on the shelf, even if it is just a simple tool.
Utilize All Available Space
Take advantage of every bit of your package. Use every inch of it and be more creative for the sales of your product. Do not let even the inside be untouched and fill it with your creativity, like the design it with some floral patterns or your logo and brand message. This way, the buyer would be equally excited for your package as he is for your product.
Be Bold with the Packaging
To be bold for the packaging of your product, you must create the package with different exciting colors and shapes that look fun and playful. The use of different colors attracts more people to your product and adds up to your sales.
Create an Icon
Create an icon for your brand and always use it in the packages. This icon would manifest your brand everywhere. The icons can last for generations if they reach the hearts of your target audience. The biggest example of it is the Coca-Cola icon.
Add a Character
The packaging of the kid’s meals or their toys must be exciting for them. This is possible if the package has some appealing artwork drawn in it. For example, the tom and jerry packages can give more energy to your product and would add more to the sales.
Make your packaging fun by adding a little bit of humor to it. You can make a face illustration on the package that makes people smile and trend your brand for some days on the internet. The package with a little humor would make your stock stand out as compared to the others
Make Your Packages Interact with the Buyers
You can make your packaging interactive as well, as it would bring more excitement while opening the product. The interactive packaging becomes much more interesting when you got some exciting options to open it, such as crushing, peeling, or unfolding.
Make Brown Interesting
If you want to look for some economical yet interesting options, then remember that the brown paper packages are not boring. The sturdiest brown paper bags made by the wholesale paper bag manufacturer looks much appealing with the printed logos of attractive colors and styles or a bit of transparency.
Use a 3D Effect
Another creative and amazing way for the product packaging is when you use an image in a 3D effect on the printed package. Such design would give overall an awesome effect to your product. This 3D effect on the packages looks modern and aesthetic.
Give a Sneak Peak
People prefer exploring the package from inside as well This helps them to find out the actual quality of the item, especially when it is food. So, you can make the package interesting by giving the sneak-peak to the buyers. This would make your package looks more interesting and add more to your sales.
If your product is something luxurious, such as a perfume, you must use even extravagant packaging for its display. You can use vibrant color and a box package that fits the product exactly according to the shape of the product.
Play with the Senses
Packaging undoubtedly helps in improving the sales of your brand. Another way to make the package more interesting is to play with the senses. Use 3D raised effect in the packages and let people touch the package and find out what is inside.
Make the Product Visible
It is not always necessary to cover your product entirely with a package of various colors and wrappings. You can also have a decent package by simply making the product visible with a transparent sheet.
You can also be trendy with the packages. You can be more creative by printing the recent famous memes that could fascinate people to buy your products. You can also just use a simple white package with an addition of something which is trending in the recent days. This would for sure add more to your sales.
You must also be literal with your packaging. If your product is made in a certain specific manner, then implement and manifest it in your packaging. For example, if you are selling some baked cookies, then you can place it in the oven trays and then place these trays in the packaging box. This adds more worth to your product.
Make it Beautiful
You can make any package beautiful by adding a bit of design or beautiful style to it. For example, a brand made their tea bags of the shape of birds. These birds started floating in the water and looked strikingly beautiful. Another brand hanged their tea bags in small hangers inside the cute package. Such things add more to the sales.
Try to use creative yet compact packages as it helps in storage and transport. It is not necessary to use heavy boxes and folded wrappings for smaller products. Instead, you can be creative and cut the cardboard exactly according to the shape of the product. This is what we called creative yet compact. This saves the space as well as the budget.